Founders — LegacyPot Journal

For entrepreneurs whose business is also their family inheritance.

Articles and guides curated for founders on building a lasting family legacy.

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Articles and guides

  1. Your Business Is Not Your Estate Plan, Yet

    Ask a first-business founder about her estate plan and you will usually get a version of the same answer: the business is the plan. The shop, the salon, the workshop, the small company with its three contracts, that is...

  2. The Founder's Exhaustion Is a Family Risk

    Nobody works like a first-business founder. You open before the market wakes and close after it sleeps. You are the buyer, the seller, the accountant, the security guard, and the marketing department. And when your body...

  3. Pay Yourself Like an Employee, Own Like a Founder

    There is a habit that kills more first businesses than any competitor, any tax, any bad season. It is the hand that reaches into the till.

  4. If You Die This Year, What Happens to the Business

    Here is the test, and it is smaller and sharper than the big succession questions. You die on a Saturday. What happens at the shop on Monday morning?

  5. Grow or Draw: The Reinvestment Discipline

    Every week your business makes a small surplus, and every week two futures bid for it. One future says draw: the school trip, the better sofa, the weekend that feels earned. The other says grow: another bag of stock,...

  6. Hiring Family in a Young Business

    The request comes earlier than you expect. The business is barely two years old, you are drowning in work, and a relative needs a job. Your sister's son just finished school, or your cousin lost her position in town,...

  7. Your First Outside Hire

    There is a day in the life of a small business that changes it more than the day it was registered, and most founders walk past it without noticing. It is the day the first stranger joins the payroll. Someone who shares...

  8. Records That Raise Money

    The day you finally need capital, nobody will ask how hard you work. The loan officer will not visit the shop at dawn to watch you open, and the SACCO committee will not phone your customers to hear how they trust you....

  9. The Founder Couple

    Some of the strongest small businesses anywhere are run by two people who share a bed, a surname, and a till. The husband buys stock while the wife runs the counter, or she manages the salon while he keeps the books,...

  10. The Supplier Credit Ladder

    The cheapest working capital in your town is not at the bank. It is not at the SACCO, and it is certainly not on the mobile loan apps. It sits behind the counter in Kikuubo, in the wholesaler's willingness to say six...

  11. Tax-Ready Before Tax-Big

    Ask a room of small founders why they have never gone near URA and the answers all reduce to one sentence: the tax man cannot tax what he cannot see. Staying invisible feels like a discount. No file, no forms, no...

  12. When to Register the Company

    Somewhere in your town there is a founder paying annual company fees for a business that a simple registered name would have served perfectly. Two streets away there is another founder running three contracts, a sibling...

  13. From Hustle to Institution

    Fifteen articles ago, this track began with a hard sentence: your business is not your estate plan, yet. The word doing the work was the last one. Yet. This is the capstone: the whole staircase at once, the ten-year arc...

  14. Surviving the Bad Year

    Every business that lasts ten years survives at least one year it did not deserve to. The road gets dug up in front of your shop. A big customer collapses owing you money. The currency moves, the season fails, and...

  15. Taking a Partner

    There comes a point when the business is bigger than your two hands. The orders outrun your capital, or the work outruns your skill, or the next level of customer sits behind doors you cannot open alone. Someone...

  16. A Floor of a Tenth, a Ceiling of a Fifth

    In the Second Temple in Jerusalem, according to the Mishnah, there was a room with no ledger.

  17. Forty and Starting at the Alphabet

    According to the tradition, a man once stood at a well in the Galilee and looked at a stone.

  18. The Man Who Built a Thousand-Year Legacy Without a Single Heir

    On the morning of June 12, 1994, in the Crown Heights neighborhood of Brooklyn, a movement lost the only leader most of its members had ever known. Menachem Mendel Schneerson, the rabbi his followers simply called the...

  19. Guardians, Not Owners

    At harvest time in ancient Israel, the first fruit of a farmer's land was spoken for before he tasted anything. The rule, as Rabbi Levi Brackman and Sam Jaffe render it in Jewish Wisdom for Business Success (AMACOM,...

  20. Fund the Roof Before the Garden

    The call from the school comes on a Wednesday morning in May, and the founder takes it standing in her own workshop, in the corridor between two rows of finished furniture she cannot sell fast enough to answer it.

  21. It Is Not in Heaven: How to Actually Hand It Over

    In a study house in Roman-ruled Judea, sometime near the end of the first century, a group of scholars argued about an oven.

  22. Your Family Is a Business: Build Its First Balance Sheet This Weekend

    In November 1494, in Venice, a Franciscan friar named Luca Pacioli published a fat mathematics textbook called the Summa de arithmetica. Buried inside its six hundred pages of geometry and algebra was a short section...

  23. Pay the Worker Before Sunset

    A day laborer in the world of the Talmud finished work at dusk and walked home to a house with no food in it. That is not a novelist's flourish. It is the legal reasoning the Rabbis themselves gave, roughly seventeen...

  24. Every Heir Needs a Key of Their Own

    The men who came to see Rabbi Menachem Mendel Schneerson at his movement's headquarters in Brooklyn were Israeli veterans, wounded in their country's wars. Everyone who dealt with them had a category ready. Their files...

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